Japan : The last harvests are helping Chablis make a comeback

08 July 2024
Financial information
Japan : The last two harvests are helping Chablis make a comeback in this market

 

After a very challenging 2022 in this market, Chablis wines are experiencing renewed interest from the Japanese. Exports in 2023 were boosted by the volume of wine available thanks to the last two successful harvests. However, export volumes in 2023 were still well below the average for the last 5 years (down 22% by volume). Within this context, all Chablis appellations are showing growth.

 

White wine exports from Bourgogne have always played an important role in this market. Chablis wines greatly contribute to the prominence of Bourgogne white wines in Japan, representing 45% of the white wine volumes shipped to Japan from Bourgogne. 

Key figures in 2022 for Chablis wines in Japan
  • 3rd market in terms of revenue
    4th by volume

    Exports:
    1.65 million de bottles (+5.8% /2022),
    for 19.2 million euros (+9.8% /2022)

    by volume 
    ► Chablis Premier Cru and Chablis Grand Cru: 15%
    ► Petit Chablis and Chablis: 85%